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Together, we elevate the nail industry
This is our why? This is the core purpose that underpins everything we do, every day.
This is how we measure success internally: “Have I elevated the industry with my actions today?” This simple question is always on our minds and everything we do is about answering “yes” to this question.
To create a people-first culture of belonging and purpose. A culture of obsessiveness.
A culture where our partners are passionate about:
Delivering great customer service,
Building long-lasting relationships, and
Elevating the nail salon industry.
What's in the name?
We find it uplifting to remind ourselves of this goal at the beginning of each day, at 7 AM
(although, we don’t always get up at 7 AM).
It gives us a clear sense of direction for how we should approach the day.
Quotes We Live By
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